THISISNEVERTHAT is a creative collective blending fashion with graphic design, photography, and video. Rooted in Seoul's subcultures, it has grown globally with flagship stores in Tokyo, Osaka and Shanghai.

Launched in 2020, Khakis is a lifestyle select shop featuring items in a variety of categories, including apparel and accessories, music and books.

YESEYESEE can also become YES I SEE, and YES/EYE/SEE can be read horizontally or vertically. It is not defined in a single way, but supports the possibility of different expressions and different interpretations depending on the personality of the wearer.

FIRM MIND, FIRM STANCE SUNLOVETOUR reinterprets classic golfwear with a strong identity of its own, and sets new trends on the field. The brand's colorful colors and graphics capture the feeling of freedom and comfort on the green and in the sun, and the flexibility of everyday wear.

A personal care and lifestyle brand that brings a new today to me with sensual and deep scents.

Located in Seongsu, the emerging epicenter for subcultures and communities of Seoul, TUNE is a creative concept store and community hub with its roots in the 90's culture of basketball, music and art.

LOADINGROOM is a designer brand whose collections are centered around the brand slogan 'DECLUTTERING SERVICE', which is based on the concept of cleaning up a cluttered room and selling the items left behind.

WELLBEING EXPRESS offers urban women a new lifestyle and fashion that brings the suburbs to life. To the city as a glamorous, yet mundane space, we bring the active, extraordinary energy of the suburbs.

Based in Seoul, KATA is The Korean public relations agency, taking a leading position through promotion & marketing solutions in the area of fashion, beauty, lifestyle etcetera.